March 10, 2011
TEMPE, Ariz.-Arizona State University athletics announced pricing for its 2011 football season tickets today, highlighted by a loyalty plan that rewards continued support. The total cost will remain the same in 2011 for current season ticket holders who renew by the renewal deadline. The renewal period will begin today with a deadline of April 29th.
"We understand and appreciate the challenges presented by our current economy and we want to make Sun Devil football affordable and accessible for all while rewarding the loyalty of those that have supported us through the years." said Lisa Love, Vice President for University Athletics at Arizona State.
Arizona State, which won three of its final five games in 2010, including a thrilling 30-29 victory over arch-rival Arizona in Tucson, returns over 30 seniors and almost 20 juniors in 2011. ASU returns 10 starters on offense and nine on defense. This will be the inaugural season for the Pacific-12 Conference and the Sun Devils will play in the Southern Division. The Sun Devils have been ranked in several top 20 preseason polls this spring.
Season ticket prices in 2011 for current season ticket holders will remain at their 2010 total cost if they renew by the deadline of April 29. For new season ticket holders seven price levels are available, starting at $120 and ranging to $1,770 in premium seating areas.
Highlights of the new loyalty pricing structure include:
* Ticket prices remain the same in 2011 for those renewing from 2010
* Depending upon seat location, ticket and Sun Devil Club contributions range from $99 to $1,749
* A new loyalty program extending the loyalty pricing to include those former season ticket holders who held season tickets in 2008 or 2009 can renew at the loyalty price
"We are grateful for the tremendous core of great Sun Devils that have been with us throughout the years," said Stephen Ponder, Senior Associate Athletics Director for Development. "We also want to grow that core in order to build a consistently successful football program. By introducing a loyalty program, offering a variety of prices for every budget and putting renewed focus on customer service and the game day experience, we can accomplish this goal together."
A 2011 ticket pricing map is attached to this press release.
Season Ticket Holder Benefits
* Guaranteed the same seat for every home game
* Discount over single-game pricing
* Opportunity to purchase additional single-game tickets at a discount before the public
* Option to purchase season parking
* Priority on Bowl game and away game tickets, including the Pac-12 Championship Game
* Option to purchase tickets to the Pac-12 Championship game, if held in Tempe For information about the Sun Devil Club and any associated contribution visit www.sundevilclub.com